The industry is abuzz with the rumours
that Coke instigated Rakesh Roshan to sue the Pepsi for their commercial,
which made a poke at Hrithik by using his clone in the ad. Insiders add
that Coke were well aware that they had wasted their money on a good star
and the campaign was not upto the mark and it seemed a mediocre one while
the Pepsi campaign was such that even Coke lovers would find it very attractive.
The Hrithik mania in the ad was unable to zoom the Coke sales while Pepsi
sales were on the rise. That probably led the top officials of the Cola
giant to instigate Rakesh who threatened to sue Pepsi if they did not
take the ad off in one week.
But with nearly a month over, it seems that Rakesh's anger has fizzled
out since he has realised his folly of aligning with Coke. Sources say
that Hrithik may switch over to the rival company after the one-year contract
expiry period. Will he, won't he, that remains to be seen |